10 Best Water Based Concealer for Flawless Hydrated Skin

Water based concealers have gained popularity among makeup lovers for good reason. They contain high water content that helps maintain skin moisture throughout the day. Unlike their silicone or oil based counterparts, water based concealers feel lightweight on the skin and rarely clog pores. This makes them perfect for sensitive or acne-prone skin types.

The beauty of these products lies in their versatility. They provide enough coverage to hide dark circles, blemishes, and discoloration while maintaining a natural, skin-like finish. The hydrating properties also prevent the dreaded cakey look or settling into fine lines that many concealers are guilty of.

In this comprehensive guide, we will explore the top 10 water based concealers available today. Each product has been selected based on its formula, coverage, staying power, and skin benefits.

NYX Bare With Me Concealer Serum: Skincare Meets Makeup

The NYX Bare With Me Concealer Serum has revolutionized the concealer game by creating a true skincare-makeup hybrid. This innovative product provides impressive coverage while delivering genuine skin benefits that you can feel immediately upon application.

Features:

• Water-based formula confirmed by NYX Professional Makeup
• Contains tremella mushroom, a powerful hydrating ingredient
• Infused with cica (centella asiatica) extract to soothe irritation
• Green tea extract provides antioxidant protection
• Offers up to 24 hours of continuous hydration
• Non-cakey, smooth finish that looks natural

The standout aspect of this concealer is its serum-like texture that glides effortlessly onto the skin. Unlike traditional concealers that can feel heavy or dry, this formula feels incredibly lightweight yet effective. The hydrating properties make it perfect for the delicate under-eye area where dryness often leads to creasing and an aged appearance.

Pros:

• Truly hydrating formula that doesn’t dry out throughout the day
• Works well for camouflaging dark circles and blemishes
• Suitable for sensitive and acne-prone skin types
• Extensive shade range accommodates diverse skin tones
• Reasonable price point compared to high-end alternatives
• Vegan and cruelty-free formula

Cons:

• Medium coverage may require building for severe discoloration
• Some users may need to set with powder for longevity
• Packaging can make it difficult to control the amount dispensed

This concealer performs exceptionally well for everyday wear. The serum-like consistency means it blends seamlessly with both fingers and makeup tools. For best results, warm the product between your fingers before applying to achieve that truly skin-like finish that looks natural even in natural light.

Neutrogena Hydro Boost Hydrating Concealer: Affordable Hydration

Neutrogena has established itself as a trusted skincare brand, and their venture into makeup maintains that same dedication to skin health. The Hydro Boost Hydrating Concealer Stick brings their famous hydrating technology to color cosmetics with impressive results.

Features:

• Contains hyaluronic acid to boost hydration
• Convenient stick format for precise application
• Oil-free formula won’t clog pores
• Lightweight yet effective coverage
• Non-greasy finish that looks natural
• Ophthalmologist tested and safe for sensitive eyes

The water-based formula is immediately noticeable upon application, as it glides across the skin without tugging or pulling. Many stick concealers can feel dry or waxy, but Neutrogena has managed to create a cream-to-powder finish that remains comfortable throughout wear time.

Pros:

• Extremely hydrating for dry under-eye areas
• Affordable price point makes it accessible
• Portable stick format ideal for on-the-go touch-ups
• Buildable coverage that doesn’t look heavy
• Blends easily with fingers or tools
• Won’t settle into fine lines or wrinkles

Cons:

• Limited shade range compared to other brands
• May need refreshing for all-day wear
• Not ideal for very oily skin types

This concealer particularly excels for mature skin or anyone experiencing dryness around the eyes. The hyaluronic acid component actively draws moisture to the skin while concealing imperfections. For best results, warm the product slightly by swiping it on the back of your hand first, then apply with a gentle patting motion.

ColourPop Pretty Fresh Hyaluronic Concealer: Affordable Luxury

ColourPop has earned a reputation for creating high-quality products at drugstore prices, and their Pretty Fresh Hyaluronic Concealer lives up to that promise. This water-based formula delivers impressive coverage and hydration without breaking the bank.

Features:

• Contains hyaluronic acid for intense moisture
• Infused with coconut water for added hydration
• Vegan and cruelty-free formula
• Full coverage with a natural finish
• Doe-foot applicator for precise application
• Available in an extensive range of shades

What makes this concealer truly stand out is its ability to provide full coverage that still looks like skin. Many full-coverage concealers can look heavy or mask-like, but ColourPop has achieved the perfect balance of coverage and natural appearance.

Pros:

• Impressive coverage for dark circles and blemishes
• Hydrating formula prevents creasing or settling
• Extensive shade range suits diverse skin tones
• Budget-friendly price point
• Blends easily with brushes, sponges or fingers
• Suitable for dry and normal skin types

Cons:

• Packaging can dispense too much product
• May need setting for very oily skin types
• Some users report minor oxidation

This concealer performs remarkably well when applied in thin layers and built up as needed. The hyaluronic acid component helps maintain hydration throughout the day, preventing that dreaded midday cracking or settling into fine lines. For enhanced application, try applying with a damp makeup sponge for an even more natural, skin-like finish.

ILIA True Skin Serum Concealer: Clean Beauty Champion

ILIA has become a leader in the clean beauty movement, and their True Skin Serum Concealer exemplifies their commitment to effective products with skin-friendly ingredients. This serum-concealer hybrid offers medium coverage with genuine skincare benefits.

Features:

• Water-based, clean formula
• Contains vitamin C for brightening and protection
• Infused with albizia julibrissin bark extract to combat environmental stressors
• Non-comedogenic and suitable for sensitive skin
• Medium coverage with a natural finish
• Vegan and cruelty-free formulation

The serum-like consistency distinguishes this concealer from others on the market. It applies with the ease and comfort of a skincare product while delivering the coverage you expect from makeup. The added skincare ingredients work overtime to improve skin’s appearance even after the concealer is removed.

Pros:

• Genuinely improves skin texture over time
• Perfect balance of coverage and natural appearance
• Doesn’t settle into fine lines or wrinkles
• Suitable for sensitive and reactive skin types
• Sustainable packaging with recycled materials
• Free from potentially harmful ingredients

Cons:

• Higher price point than drugstore options
• Coverage may be insufficient for severe discoloration
• Limited shade range compared to some competitors

This concealer truly excels for those with sensitive skin who need reliable coverage. The clean formula minimizes irritation while effectively concealing imperfections. For maximum benefit, pair with the ILIA True Skin Serum Foundation for a cohesive, skin-enhancing makeup routine.

elf Hydrating Camo Concealer: Budget-Friendly Powerhouse

When elf introduced their original Camo Concealer, it quickly gained cult status for its full coverage and affordable price. The Hydrating Camo Concealer takes that success and elevates it with a more moisture-rich formula perfect for dry or mature skin.

Features:

• Hydrating formula prevents drying or creasing
• Full coverage that lasts all day
• Large doe-foot applicator for efficient application
• Crease-resistant formula
• Vegan and cruelty-free
• Impressive shade range at a budget price

What makes this concealer remarkable is its ability to deliver high-end performance at a drugstore price. The creamy texture provides exceptional coverage while maintaining a comfortable feel on the skin throughout wear time.

Pros:

• Incredible coverage for dark circles and blemishes
• Affordable price point makes it accessible
• Hydrating formula prevents cakey appearance
• Good staying power without setting
• Blends well with various tools
• Suitable for dry and normal skin types

Cons:

• Contains some silicones along with water base
• Can look heavy if overapplied
• Packaging dispenses more product than needed

This concealer performs exceptionally well for full-coverage makeup looks without causing dryness. While it does contain some silicones alongside its water base, most users find the formula comfortable and non-irritating. Apply with a light hand initially, as the coverage is substantial and buildable.

Maybelline Fit Me Hydrate + Smooth Concealer: Drugstore Hero

Maybelline’s Fit Me line has earned a loyal following for its effective formulas at accessible prices, and the Hydrate + Smooth Concealer continues this tradition. This water-based option provides natural-looking coverage with added skin benefits.

Features:

• Oil-free formula
• Hydrating ingredients prevent dryness
• Medium, buildable coverage
• Natural finish that mimics skin
• Non-comedogenic formula
• Budget-friendly price point

The standout quality of this concealer is its ability to match skin tone precisely, creating a truly invisible correction. Many concealers can look obvious or create a lightened “highlight” effect, but this formula integrates seamlessly with your natural skin tone.

Pros:

• Excellent shade matching technology
• Natural-looking finish that never appears heavy
• Comfortable wear throughout the day
• Doesn’t settle into fine lines
• Affordable and widely available
• Works well for both under-eyes and blemishes

Cons:

• Medium coverage may require layering
• Limited shade range for deeper skin tones
• Packaging could be more precise for application

This concealer excels at creating a natural, everyday look. The water-based formula keeps skin comfortable while providing enough coverage to minimize imperfections without looking like makeup. For best results, apply with a damp makeup sponge to enhance the skin-like finish and seamless blending.

Tarte Shape Tape Ultra Creamy Concealer: Hydration Upgrade

The original Tarte Shape Tape has achieved legendary status in the makeup world, and the Ultra Creamy version takes that success and adds significant hydration benefits. This formulation maintains the coverage everyone loves while addressing the dryness concerns some users experienced.

Features:

• Contains built-in eye cream for 24-hour hydration
• Infused with prickly pear for moisture
• Full coverage with a natural, moisturizing finish
• Suitable for all skin types, especially dry or mature
• Crease-resistant formula
• Vegan and cruelty-free

What makes this concealer exceptional is its ability to combine full coverage with genuine comfort. Many high-coverage concealers can feel drying or heavy, but this formula manages to provide substantial coverage without sacrificing skin comfort.

Pros:

• Impressive coverage for dark circles and discoloration
• Hydrating formula prevents creasing or settling
• Long-wearing even without heavy setting
• Suitable for mature skin and fine lines
• Brightens the under-eye area effectively
• Extensive shade range for diverse skin tones

Cons:

• Premium price point
• Contains some silicones alongside water base
• Can look heavy if overapplied

This concealer performs particularly well for those with dry under-eyes or mature skin. The added skincare ingredients make it more than just makeup—it actively improves the appearance of the skin while providing coverage. For optimal application, use a small amount on a damp beauty sponge and build gradually as needed.

Too Faced Born This Way Super Coverage Concealer: Multitasking Marvel

Too Faced has created a true multitasking marvel with their Born This Way Super Coverage Concealer. This water-based formula functions as a concealer, highlighter, and contour product all in one luxurious package.

Features:

• Infused with coconut water for hydration
• Contains hyaluronic acid for moisture retention
• Alpine rose for brightening and resilience
• Oil-free formula with 12-hour wear
• Non-comedogenic and skin-friendly
• Multi-use capabilities for diverse makeup needs

The standout quality of this concealer is its versatility. The range of shades allows for concealing, highlighting, and contouring with the same formula, creating a cohesive look with fewer products. The generous packaging also provides exceptional value despite the higher price point.

Pros:

• Impressive coverage that still looks natural
• Hydrating formula prevents creasing or caking
• Multi-functional product saves money and space
• Extensive shade range for diverse uses
• Long-wearing without feeling dry
• Suitable for most skin types

Cons:

• Higher price point than drugstore options
• Large packaging not ideal for travel
• Can separate slightly if not regularly shaken

This concealer particularly excels for those who enjoy a full makeup routine but want to streamline their product collection. The formula works beautifully under the eyes, on blemishes, and as a precise highlight or contour. For maximum versatility, consider purchasing two shades—your exact match and one 2-3 shades deeper or lighter.

Rare Beauty Liquid Touch Concealer: Celebrity Quality

Selena Gomez’s Rare Beauty line has quickly established itself as more than just another celebrity brand, and the Liquid Touch Brightening Concealer exemplifies why. This water-based formula provides medium to full coverage with a skin-enhancing finish.

Features:

• Botanical blend of lotus, water lily, and gardenia
• Radiant finish without shimmer
• Medium to full buildable coverage
• Long-wearing formula
• Vegan and cruelty-free
• Free from parabens, phthalates, and other potential irritants

What makes this concealer distinctive is its ability to brighten without looking unnatural. Many brightening concealers can appear chalky or obvious, but this formula creates luminosity that looks like naturally radiant skin rather than obvious makeup.

Pros:

• Beautiful brightening effect for under-eyes
• Hydrating formula prevents creasing or settling
• Extensive shade range for diverse skin tones
• Does not oxidize throughout wear time
• Buildable coverage for customization
• Works well with various application methods

Cons:

• Mid-range price point
• Can emphasize texture if overapplied
• May require setting for oily skin types

This concealer excels at creating a naturally radiant look that still provides sufficient coverage. The formula strikes the perfect balance between coverage and brightening for tired eyes or dull skin. For optimal results, apply with a small brush and blend the edges with a damp sponge to maintain coverage where needed while creating seamless transitions.

Clarins Everlasting Concealer: Luxury Hydration

Clarins brings their skincare expertise to makeup with the Everlasting Concealer. This high-end, water-based formula combines long-wearing coverage with genuine skin benefits for a truly luxurious concealing experience.

Features:

• Contains horse chestnut extract for circulation benefits
• Infused with quinoa and oat sugar for hydration
• Transfer-proof and long-wearing formula
• Full coverage with a natural matte finish
• Free from phthalates and potential irritants
• Dermatologically tested for skin safety

The distinctive quality of this concealer is its ability to provide coverage that truly lasts all day without compromising on skin comfort. Many long-wearing concealers can feel dry or tight, but this formula maintains flexibility and comfort hour after hour.

Pros:

• Exceptional staying power without drying
• Prevents darkness under eyes with active ingredients
• Luxurious texture that blends effortlessly
• Doesn’t settle into fine lines or wrinkles
• Small amount provides significant coverage
• Suitable for all-day professional wear

Cons:

• Premium price point
• Limited shade range compared to some brands
• Small packaging for the cost

This concealer particularly excels for those with busy lifestyles who need reliable coverage that won’t require touch-ups. The sophisticated formula combines immediate cosmetic correction with long-term skin benefits. For professional settings, this concealer provides confidence that your makeup will look fresh from morning meetings to evening events.

Benefits of Water Based Concealers

Water based concealers offer numerous advantages that make them worth considering for your makeup routine:

Hydration Boost: The high water content provides continuous moisture throughout wear time, preventing the dry, cakey appearance that many concealers can create.

Lightweight Feel: These formulas generally feel less heavy on the skin, making them comfortable for all-day wear.

Skin-Friendly: Water based products are less likely to clog pores or trigger breakouts, making them ideal for sensitive or acne-prone skin.

Natural Finish: The water content helps these concealers meld with skin for a more natural, less detectable appearance.

Beneficial Ingredients: Many water based concealers incorporate skincare ingredients like hyaluronic acid, vitamins, and plant extracts that improve skin over time.

Reduced Creasing: The hydrating properties help prevent the product from settling into fine lines and wrinkles, creating a smoother appearance.

By choosing a water based concealer, you’re selecting a product that works in harmony with your skin rather than just sitting on top of it. This approach to makeup aligns with the current beauty trend toward products that enhance rather than mask your natural features.

How to Choose the Perfect Water Based Concealer

Selecting the right water based concealer depends on several factors:

Skin Type: While most water based concealers work for various skin types, those with extremely oily skin might need additional setting, while very dry skin benefits from the most hydrating formulas.

Coverage Needs: Consider whether you need light, medium, or full coverage based on what you’re concealing. Dark circles might require more coverage than minor redness.

Undertones: Choose a shade that matches your skin’s undertones—warm (yellow/golden), cool (pink/red), or neutral—for the most natural look.

Application Method: Consider the packaging and applicator. Doe-foot applicators offer precision, while sticks provide convenience for on-the-go application.

Additional Benefits: Look for added skincare ingredients that address your specific concerns, such as vitamin C for brightening or plant extracts for soothing.

Budget: Water based concealers are available at all price points, from affordable drugstore options to luxury splurges.

When testing a new concealer, apply it in natural lighting and allow it to settle for 15-20 minutes to see how it truly performs on your skin throughout the day.

Application Tips for Water Based Concealers

To get the most from your water based concealer, follow these expert techniques:

Prepare Your Canvas: Always start with well-hydrated skin. Apply moisturizer or eye cream several minutes before concealer to create a smooth base.

Use the Right Amount: Water based formulas often provide more coverage than expected. Start with a small amount and build as needed.

Warm the Product: For the most natural application, warm the concealer slightly by applying it to the back of your hand first or gently rolling the tube between your hands.

Choose the Right Tools: Fingers work well for many water based concealers as body heat helps them meld with skin. For more precision, use a small concealer brush or damp makeup sponge.

Set Strategically: If needed, set your concealer with a light dusting of translucent powder, focusing only on areas that tend to crease or move.

Layer Thoughtfully: When applying multiple products, remember that water based concealers work best with water based foundations and primers. Mixing with silicone-heavy products can cause separation.

By following these tips, you’ll maximize the performance of your water based concealer and achieve a flawless yet natural finish.

FAQs About Water Based Concealers

How do I know if a concealer is water based?

Water will typically be listed as the first ingredient, with few or no silicones (ingredients ending in -cone, -siloxane, or -conol) near the top of the list.

Can water based concealers provide full coverage?

Yes, many water based concealers offer medium to full coverage despite their lightweight feel.

Are water based concealers better for acne?

Generally yes, as they’re less likely to clog pores and often contain fewer comedogenic ingredients.

Do water based concealers last all day?

Many modern water based formulas offer excellent longevity, but may benefit from strategic setting with powder.

Can I use water based concealer with silicone primer?

It’s generally best to match your base products—water with water, silicone with silicone—to prevent separation.

Are water based concealers better for dry skin?

Water based formulas are typically more hydrating and less likely to emphasize dry patches.

Which skin types benefit most from water based concealers?

Sensitive, acne-prone, dry, and mature skin types often see the best results with water based formulas.

Do water based concealers require special removal?

Most water based concealers remove easily with standard cleansing, without requiring special oil-based removers.

Can water based concealers be used around the eyes?

Yes, they’re often ideal for the delicate eye area due to their gentle, hydrating nature.

Do water based concealers work well in humid weather?

While individual formulas vary, many water based concealers perform well in humidity without becoming greasy.

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